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HomeStyle Astana 2012


 
 
Homestyle

Mining, Metallurgy and Machine Building Exhibition

04-06 April 2012
Astana, Kazakhstan


Official site: www.iteca.kz

The Household Appliances Market

  • Sales Of Household Appliances Surpass Other Consumer Goods. This Year’s Growth Of The Household Appliances Market May Reach 40-45% Thanks To The Upgrade/Replacement Trend.
  • Import Of Household Appliances And Electronics Makes Up 90% Of The Market. The Remaining 10% Are The Appliances Assembled In Kazakhstan, 7% Of Them Being Lg Products.
  • The Annual Growth Of The Number Of Household Appliances Shops Is About 15%.

The Furniture and Interior Market

  • The Capacity Of Kazakhstan’s Furniture Market Exceeds $750 Million A Year.
  • For Comparison – The World Market Capacity Exceeds ˆ260 Billion A Year, And That Of The Russian Market, ˆ1.5 Billion.
  • The Growth If Imported Raw Materials For The Furniture Industry In 2006 Was 42%.
  • Kazakhstan Exports Furniture To 11 Countries.
  • According To The Association Of Enterprises Of Woodworking And Furniture Industry Of The Republic Of Kazakhstan, The Total Volume Of Furniture Import In 2006 Grew By 51%, As Compared With 2005, And Reached Us$ 266 Million.

The Advertising Campaign

  • Courier Delivery Of Invitation Tickets According To The Specialised Database Which Includes More Than 15,000 Leading Enterprises Of Kazakhstan, Kyrgyzstan, Central Asian Republics, And Russia
  • Information In More Than 30 Special And Political Media Of Kazakhstan
  • Distribution Of Invitation Tickets Via Specialised Media
  • Advertising In Leading Radio And Tv Channels Of Astana
  • Outside Advertising – Banners, Boards, Street Ads, Etc.
  • A Year-Round Placement Of Information About Exhibitors On The Exhibition’s Web Site And On The Portal: Caspianworld.Com

Exhibition sections

  • Mining & Minerals Exploration
  • Surface Mining
  • Underground Mining
  • Metals & Minerals Processing
  • Smelting & Refining
  • Bulk Materials Handling
  • Mining Environment
  • Metal-working
  • Machine building
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