
Incentives in Uzbekistan
Connecting Business and Culture
Get in touchIncentive travel in business tourism includes corporate trips and programs designed to motivate employees, partners, or clients. Within MICE tourism in Uzbekistan, this format is gaining popularity due to the country’s unique offerings. Uzbekistan provides inspiring and unforgettable programs that blend culture, history, and gastronomy, creating meaningful experiences for business travelers.
Cultural Programs for Inspiration
Uzbekistan is a treasure trove of the Great Silk Road, where a journey to Samarkand, Bukhara, and Khiva offers a deep immersion into the atmosphere of the ancient East. Programs may include:
- Visits to majestic madrassas and mosques
- Excursions to bustling bazaars and artisan workshops
- Insight into local traditions and daily life
Active Recreation and Natural Wonders
Uzbekistan's diverse landscapes offer exceptional opportunities for outdoor adventures. The Kyzylkum Desert and the Tien Shan Mountains provide a breathtaking setting for group experiences, including:
- Overnight stays in a yurt in the heart of the desert and camel rides
- Hiking or rafting in the Chimgan Mountains near Tashkent
- Winter getaways at Amirsay and Beldersay ski resorts
Gastronomic Tours
Uzbek cuisine is one of the most vibrant in the world, enriched by the country's abundant sunshine, which enhances the flavor of its fruits and vegetables. Gastronomic programs may include:
- Masterclasses on cooking pilaf and traditional flatbread
- Tasting national dishes in authentic teahouses
- Wine tours in Samarkand or the Tashkent region
Culture and Business
At Advantour, we do more than just organize events—we create meaningful connections between business and local culture. Sustainability is at the heart of our services. We partner with hotels, transport providers, and service partners that prioritize responsible tourism, ensuring that your event supports both the local economy and environmental conservation. Engage with the local community and enrich your event with experiences that go beyond business.

Authentic Handcrafted Gift Bags
Enhance your event with high-quality handmade gifts from local artisans. These may include traditional Uzbek textiles, ceramics, silk scarves, and intricately carved wooden products. Each item reflects Uzbekistan’s artistic heritage and makes for a meaningful keepsake.

Hands-on Artisan Workshops
Participants can experience Uzbek craftsmanship firsthand through masterclasses led by local artisans. These workshops offer the opportunity to try pottery making, carpet weaving, and miniature painting, allowing attendees to create their own Uzbek-style handicrafts.

Exploring Traditional Artisan Markets
Incorporating local markets into your corporate travel program is a great way to support small businesses and artisans. In Samarkand and Bukhara, guests can purchase authentic handmade goods directly from craftsmen, providing a cultural and shopping experience in one.

Community Engagement and Social Responsibility
We organize volunteer initiatives where corporate teams can actively contribute to local development projects. Activities may include supporting schools, planting trees, or assisting community centers, allowing visitors to make a positive impact while connecting with local communities.

Cultural Exchange Programs
Uzbekistan’s rich traditions come to life through cultural exchange programs, where participants can visit traditional villages, interact with locals, and take part in folk festivals. These experiences provide a deeper understanding of Uzbek heritage and foster authentic connections.

Gastronomic Experiences and Uzbek Food Tastings
No cultural experience is complete without traditional cuisine. We arrange special dining experiences featuring dishes prepared by local chefs, often held in historic settings for a fully immersive atmosphere. Guests can savor the flavors of Uzbekistan and discover the significance of food in Uzbek hospitality.
Sample Corporate Travel Program
See how a short tour for your employees might look like. In just 4 days, you will have a cultural program with excursions in the famous Samarkand and Bukhara, as well as a master class on pilaf and an exciting quest surrounded by oriental architecture.

Day 1: Arrival in Samarkand
Meeting and transfer to the hotel. Registration. Free time. Lunch. City tour. Dinner. Overnight at the hotel.

Day 2: Samarkand
Full-day city tour. Lunch. Dinner with culinary masterclass «Battle of Pilaf». Overnight at the hotel.

Day 3: Samarkand – Bukhara
Transfer to Bukhara by train. Check-in at the hotel. Full-day city tour. Lunch. Quest in the old city «Secrets of Bukhara Knives». Dinner. Overnight at the hotel.

Day 4: Bukhara
Free time. Transfer to the airport for departure.
Advantages of Corporate Events in Uzbekistan
Organizing MICE incentive programs in Uzbekistan comes with numerous benefits:
- Affordability – The cost of corporate events in Uzbekistan is lower than in most other countries in the region.
- Hospitality – The deep-rooted tradition of welcoming guests ensures that every trip is special and warm.
- Uniqueness – Uzbekistan offers a rare blend of ancient oriental charm and modern business services, creating an unforgettable experience.
Contact Us
Incentive programs are a key part of MICE tourism in Uzbekistan, providing companies with unique opportunities to motivate employees and partners through an immersive experience in the country’s rich culture and breathtaking landscapes. Uzbekistan promises unforgettable moments that inspire and strengthen business relationships. As an Uzbekistan-based company with a local team, we have in-depth knowledge of the region and extensive experience in organizing corporate events.