Shoes & Leather Uzbekistan - 2012

Venue: Navruz Palace
Organizer Website: www.tntexpo.uz

About the exhibition:

Shoes&Leather Uzbekistan 2012 is a unique business event targeted at the wholesale and retail trade, agents, distributors and producers of Central Asia. This is the only specialized exhibition, which takes place in Uzbekistan, Tashkent.

Why Uzbekistan?

Tashkent is the largest city in Central Asia with a population of about 3 million people and nearly 2 million people live in the Tashkent region. Uzbekistan has a population of about 27 million people and is the most populous republic in Central Asia.

Uzbekistan is the 5th largest producer of cotton and is the third largest cotton exporter. Uzbekistan occupies the 7th position in the gold mining and has the 4th largest gold reserves.

Uzbekistan has significant fuel resources and is one of ten world leaders in production of natural gas.

Main sections of the exhibition:

Finished product – Shoes

• women’s shoes
• men’s shoes
• kids’ shoes
• house slippers
• athletic shoes
• rubber and felt boots
• special and orthopedic shoes
• prospective collection of designer shoes

Leather products

• clothing
• leather goods (handbags, belts, bags)
• gloves
• sporting goods
• car interior
• ware
• book covers
• Other products

Fur and sheepskin products

• fur coats, capes, boas, jackets
• fur hats
• fur gloves, mittens
• sheepskin coats

Tanning materials

Component materials and accessories

Leather, fur and sheepskin Cleaning & Care products

Equipment and technologies for shoes and leather products

Leatherette Products 

Advertising campaign

To ensure a high level of attendance, TNTProductions, Inc. plans to conduct a large-scale national and regional advertising campaign, including:

• 10,000 direct mail of free invitations to buyers
• Print advertising in national newspapers
• Print advertising in Russian and Central Asian trade newspapers and magazines
• National and local TV advertising in Uzbekistan
• Regional radio advertising throughout Uzbekistan
• Advertising in Metro
• Banners across roads in Tashkent
• City TV advertising
• Telemarketing campaign